The most important body of the GfK Association is the General Assembly which meets annually before the GfK Conference. The General Assembly also elects the Executive Board and the members of the supervisory committee.

The committee with its high-ranking members consults the Executive Board in all matters of the association.

The Executive Board is the committee of association in accordance with the law. It is supported by management, the secretariat, as well as departments specially established for the association’s purposes.

GfK Academy

The GfK Academy offers international training for managers in marketing and market research. More...

GfK Marketing Intelligence Review

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GfK Group

The GfK Group is one of the largest market research companies in the world.

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